SugarCRM

Overview

SugarCRM bills itself as the leader in commercial open source Customer Relationship Management (CRM) software. SugarCRM is a complete set of integrated CRM applications that cover sales, marketing, support, reporting, mobile, and collaboration. There are three versions available with subscription-based pricing to match the size of the company and number of users.

SugarCRM can be deployed on-demand, running in Sugar's hosted IT environment using the Software as a Service (SaaS) model, or installed on-premise in the customer's data center. When a customer chooses any of their products, they get both a license key to download the software and an on-demand account.

In late April 2009, SugarCRM introduced Sugar Express, a low-cost, on-demand version of their software that runs on the Sugar Open Cloud. It is designed as an open platform for application services and management of SugarCRM and other applications.

Since starting as an open source project in 2004, they have grown to over 5,000 customers, serving 500,000 users, with availability in 75 languages.

Value Proposition

SugarCRM delivers an integrated CRM solution that is very competitively priced and packaged for individuals, small and medium-sized businesses, and enterprise customers. The Sugar Open Cloud provides customers with choice and portability (the option to run on Sugar or 3rd-party clouds), flexibility (with support for public, private, and hosted applications ) and interoperability (i.e. open source).

Products & Services

• Sugar Express - the "essentials" offering that includes extensions to Microsoft Office. It's available for up to 10 users and priced from $7/user/month and is geared toward individuals and small businesses.
• Sugar Professional - the "advanced" offering with reporting, team and field-level security, and sales forecasting. It's priced from $30/user/month and is targeted at small and medium-sized businesses.
• Sugar Enterprise - the most complete offering with advanced functionality and support for large enterprise deployments, support for Oracle, off-line client synchronization and a customer self-service portal. It's priced from $50/user/month and is targeted at large enterprises or at the "most demanding" users.
• Sugar Open Cloud is the global cloud computing platform for managing SugarCRM, as well as, other applications and extensions. It includes tools for application delivery, integration services, fault-tolerance, monitoring, and security.
• Sugar Services, includes professional and support services, plus training to help customers get the most out of their SugarCRM implementation.